An interesting presentation by a Sociologist at Iowa State University on why people are caught up in the labeling issue. This video is 6m30s long. You have to listen close to the questions directed to Carmen Bain as they are a little hard to hear.
[Summary] -- Labeling is a "proxy" issue that encompasses many different issues in peoples minds about science and food safety.
click to view----> Carmen Bain on Labeling of GMO's
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